Economic profiles provide an overview of the economic landscape within a defined region. This information can help inform strategic economic development initiatives and evaluate the desirability of an area for investment opportunities. The data and analysis presented in these reports provide basic information about the economy of a region. Reports contain demographic, job and business data.
Manitoba is broken into eight economic regions defined by Statistics Canada, each with unique competitive advantages and potential opportunities. In addition, reports are available for the Capital Region, rural Manitoba and northern Manitoba.
Manitoba's Economic Regions
Manitoba's economic regions include the Southeast region, South Central region, Southwest region, North Central region, Winnipeg region, Interlake region, Parkland region and North region.
Southeast Region
The Southeast Economic Region includes Census Divisions 1, 2 and 12.
The Southeast region can further be broken down into self-contained labour areas:
- Beausejour Brokenhead Area
- Emerson Area
- Hanover Area
- La Broquerie Area
- Lac du Bonnet Area
- Niverville Area
- Powerview-Pine Falls Area
- Ritchot Area
- Springfield Area
- St. Pierre-Jolys Area
- Steinbach Area
- Stuartburn Area
- Taché Area
South Central Region
The South Central Economic Region includes Census Divisions 3 and 4.
The South Central region can further be broken down into self-contained labour areas:
Southwest Region
The Southwest Economic Region includes Census Divisions 5, 6, 7 and 15.
The Southwest region can further be broken down into self-contained labour areas:
- Boissevain Area
- Brandon Area
- Hamiota Area
- Killarney Area
- Melita Area
- Minnedosa Area
- Neepawa Area
- Rivers Area
- Souris Area
- Virden Area
- Wawanesa Area
North Central Region
The North Central Economic Region includes Census Divisions 8, 9 and 10
The North Central region can further be broken down into self-contained labour areas:
Winnipeg Region
The Winnipeg Economic Region includes Census Division 11, which is comprised of the City of Winnipeg and Rural Municipality of Headingley. A more detailed Winnipeg Metropolitan Region Economic Profile is also available.
Reports for this region include:
Interlake Region
The Interlake Region includes Census Divisions 13, 14 and 18.
The Interlake region can further be broken down into self-contained labour areas:
- Arborg Area
- East St. Paul Area
- Gimli Area
- Selkirk Area
- St. Andrews Area
- St. Clements Area
- St. Laurent Area
- Stonewall Area
- West St. Paul Area
- Woodlands Area
Parkland Region
The Parkland Region includes Census Divisions 16, 17 and 20.
The Parkland region can further be broken down into self-contained labour areas:
North Region
The North Region includes Census Divisions 19, 21, 22 and 23.
Northern Manitoba can further be broken down into these areas:
- Churchill Area
- Flin Flon Area
- Gillam Area
- Grand Rapids Area
- Leaf Rapids Area
- Lynn Lake Area
- Snow Lake Area
- The Pas Area
- Thompson Area
Additional Reports
Capital Region
The Capital Region Economic Profile includes data for the 16 Municipalities identified in the Province of Manitoba's Capital Region Partnership Act: the City of Winnipeg; the City of Selkirk; the Town of Stonewall; and the Rural Municipalities of Cartier, East St. Paul, Headingley, Macdonald, Ritchot, Rockwood, Rosser, St. Andrews, St. Clements, St. Francois Xavier, Springfield, Taché, and West St. Paul.
Rural Manitoba
The Rural Manitoba Economic Profile includes data for six of Manitoba's eight economic regions: Southeast Region, South Central Region, Southwest Region, Interlake Region, North Central Region and Parkland Region. Data for the Winnipeg Region and North Region are not included in this report.
Northern Manitoba
The North Region Economic Profile includes data for Census Divisions 19, 21, 22 and 23. Data for the Winnipeg Region and those regions included in the Rural Manitoba Economic Profile are not included in this report.
About the Economic Profile Reports
Stakeholders can use the economic profile reports as a tool for economic growth that will inform strategic decisions. The reports contain the most recent data available when they were compiled. Economic regions were determined cooperatively between Statistics Canada and the Province of Manitoba. Many of the economic regions represent self-contained labour areas.
A Tool for Economic Growth
The economic profile reports provide information about investing and doing business in Manitoba; they do not advocate for one course of action over another. Regional leaders are encouraged to survey and/or consult with key businesses, institutions (e.g. health and education) and community organizations to identify and agree on economic targets for the region and to collaborate to achieve economic growth and diversity.
Where does the data come from?
Data for these reports come from a variety of sources:
- Population: Manitoba Health Annual Reports
- Income and Education: 2016 Statistics Canada Census and 2006 Statistics Canada Census. The data for 2010 is not available.
- Jobs and Business: Emsi, which uses the following sources: Canadian Business Patterns (CBL); Survey of Employment, Payrolls and Hours (SEPH); Labour force Survey (LFS) and CANSIM.
What is a Self-Contained Labour Area (SLA)?
Self-Contained Labour Areas are local geographic areas where people live and work. They have a minimum population of 3,000 and a minimum tax base of $130 million.
SLAs are not based on cultural similarities or differences, but rather on economic relationships that exist between neighbouring towns and municipalities.